As innovation and technology continue to disrupt the agriculture industry and play a key role in ensuring the provenance of food, we invite you to explore the current and upcoming trends in agriculture, food supply, safety and processing powered by the Internet of Things (IoT).

Sheda, PwC's Nifty Grants and Wrays are excited to bring you this informative breakfast event. Attendees will hear from an expert panel who will discuss innovation and the future of food, processing and the safe supply of food to the plate. We will also explore the use of the Internet of Things, blockchain and big data, with a special focus given to the foundation of solution development, covering:

  • Creating a sound design and development methodology
  • Utilising government programs, such as the R&D Tax incentive, to fuel continuous growth
  • The role of intellectual property in the commercialisation journey.

We welcome you to attend this event to obtain further knowledge and practical advice that will assist you in your own journey of innovation and its impact on the future of food.

A light breakfast will be served.

Keynote speaker

Cal Foulner is Co-founder and director of Beanstalk AgTech, a venture building business operating at the intersection of the fast-evolving AgTech and agriculture sectors in Australia and across Asia.

Cal is based in Australia where he and his team work to support the commercialisation of AgTech startups in Australia and Asia. By having this exposure, his team helps farmers and agribusinesses innovate by scouting best in class technology and facilitating tech trialing and adoption.


Edward Scott is a soil systems scientist involved in the Australian agricultural industry and General Manager of Field Systems, the South Australian soil technology, land management and field advisory consultancy.

Originally from a grazing property on the Fleurieu Peninsula of SA, Ed is very active in agribusiness, rural industry development and the scientific pursuit of soil management.

Within Field Systems of which Ed is both a co-founder and shareholder he has developed patents for soil algorithms in precision agriculture and soil amelioration for nitrogen management in cropping systems. His insights and opinions on where agriculture needs to focus to advance are derived from 10 years of work in Australian farmed soils, and specific soil advisory projects in South America, USA, Canada, Mongolia and New Zealand.

Julia Waite is the Community Operations Manager at SproutX, an accelerator program and venture capital fund for food and agtech startups. In this role she supports the entrepreneurial community in Australia, and seek to grow collaborative ties between the agri-RDCs, inventors and producers. Originally from Perth WA, Julia's background is in agriculture and spatial sciences. She has previously worked in policy with the Victorian Farmers Federation, and with a GIS firm in the United States.

Geert Hendrix is the founder and CEO of AgTech startup Farmwall — designing urban farming technology and experiences in Australian cities. Geert is leading the Farmwall team on their mission to transform cities into food producing ecosystems. The companies flagship design is the Farmwall, a small scale vertical farm that grows fresh produce indoors in a beautifully designed natural ecosystem. Their custom designed urban farms grow food in under-utilised space, paired with experiential community engagement.

Martin Kneebone brings a detailed understanding of fresh food markets as a result of experience in all parts of the food supply chain. His company Freshlogic is a Melbourne based specialist provider of market insights to stakeholders involved in fresh food production and marketing across Australia and SE Asia.

Freshlogic’s ability is enabled by a set of unique research and analysis capacities designed expressly to provide commercial insight into fresh food markets. Martin will share insights on the trends driving food markets, where value is being captured and the impact of technology adoption in fresh food supply chains.

Newly added - tech demonstrations

We're excited to bring you a range of demonstrations to explore at your leisure during before and after the formal discussions. These latest tech sensations include:

  • E-Agri - Vertical Farming
  • Farmwall - Farmwall grown microherbs to add to your breakfast
  • IotAG - Livestock Tracking
  • Autumn Ag - Ag Data Analysis
  • Parsl - Smart packing and blockchain (currently being applied to cannabis tracking)

Book your tickets

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